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An automated reminder system sends multiple structured messages to the client at key points, like right after booking and a day before the appointment, which significantly increases the chance they remember and show up, especially when the deposit has already been processed and the client feels ownership over the slot.
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Yes, it is generally legal for salons in India to collect a non-refundable deposit, provided the terms are clearly communicated to the client at the time of booking, often supported by a widely accepted salon management policy to prevent disputes.
The best method is through an integrated salon management platform that links directly to your booking calendar, automatically sending SMS or WhatsApp messages with a secure payment link without needing any manual intervention from your front desk staff.
For a high-demand service like a bridal makeup trial or a complete hair smoothening session, a deposit of 20-30% of the total cost, requested at least 48 hours before the appointment, works well to filter out truly uninterested clients.